In 1971, American psychologist Bob Elerle advocated the SCAMPER method in his book SCAMPER: “Games for Imagination Development.” It is a way to stimulate people’s creative thinking and it is one of the easiest graphic techniques of mind mapping for critical thinking and brainstorming ideas.
Today, SCAMPER serves as an essential tool for designers, marketers, educators, and innovators seeking structured ways to generate fresh ideas and overcome creative blocks. Each technique in the SCAMPER method works as a distinct thinking lens that helps creators view problems from different angles.
SCAMPER refers to a series of thought sparkers or provocations which help you to innovate on an existing product, service or situation by looking through different lenses.
The SCAMPER model is widely used in various fields, including education, business, engineering, and design, to help individuals and teams generate innovative ideas and solutions by examining existing products or problems through seven different lenses.
Brainstorm using SCAMPER prompts: Systematically go through each prompt of the SCAMPER technique, encouraging participants to generate ideas based on the specific prompt being addressed.
SCAMPER ("substitute, combine, adjust, modify, put to other uses, eliminate, reverse") is an acronym that provides a structured way of assisting students to think out of the box and enhance their knowledge.
The SCAMPER technique is one of the most practical and powerful brainstorming tools available. Learn what each letter stands for, how to apply it, and when it works best for creative problem solving.
Creative thinking and problem-solving are essential parts of the design thinking process to turn ideas into innovation and break the barriers against creativity. One of the successful methods used in creative thinking is the SCAMPER technique.